Creating Unforgettable Fan Experiences at Anfield with Ladbrokes

AJ Promotions were delighted to work alongside long term client Ladbrokes to deliver another successful football activation, bringing fans closer to the game they love.

As part of this season’s competition, lucky winners were given the opportunity to take to the pitch at the iconic Anfield stadium and experience a once in a lifetime matchday, with their teams managed by football legends Robbie Fowler and David James.

From creating memorable moments for supporters to showcasing the power of sporting talent within brand campaigns, this project highlights AJ Promotions’ ability to deliver unique experiences that connect brands with their audiences. We continue to work with leading organisations to bring campaigns, events and activations to life through the involvement of some of the biggest names in sport.